If you think that little cereal boxes are an afterthought required to appease customers who are not willing to spend the money for your normal-sized boxes, then you might be mistaken. There are many reasons why some customers prefer little cereal boxes over large ones. These can include, but not be limited to, the following:
- Little cereal boxes are often cheaper than their large counterparts.
- They can be more easily concealed and transported, making them ideal for people who want to enjoy their cereal on the go.
- Some people simply prefer the smaller portions that little cereal boxes offer.
Whatever the reason may be, you should not underestimate the power of little cereal boxes. They may be small, but they can still make a big impact – especially if you customize them to fit your brand.
Here are some ways you can customize little cereal boxes to make a big impact:
- Use bright and eye-catching colours
- Include your company logo
- Utilize die-cut windows to show off the cereal inside
- Get creative with the shape of the box
- Include fun facts or trivia about the cereal on the box
By following these tips, you can customize your little cereal boxes in a way that will make a big impact on your customers. Not only will they be more likely to remember your cereal, but they'll also appreciate the effort you put into making their experience better.
Now that we have learned about some ways to customize your little cereal boxes let's dive into them and see how you can implement these ideas on cereal boxes and the impact they can help you create.
Using Bright And Eye-Catching Colours
Whether you want to make small cereal boxes or cereal boxes of normal size, one way to make them stand out is by using bright and eye-catching colours. This is especially effective if your cereal boxes are going to be displayed on shelves next to other cereal brands.
By using colours that pop, you can make your cereal boxes more likely to catch a shopper's eye and ultimately lead to more sales.
Some cereal brands use colours that are associated with their flavours. For example, Cap'n Crunch uses red in its branding because the cereal is flavoured with crunch berries. If you're not sure which colours to use for your cereal boxes, consider what flavours are in your cereal and choose colours that will complement them.
Knowing about colour psychology can also be helpful when choosing colours for your cereal boxes. Different colours can evoke different emotions in people, so it's important to choose colours that will create the feeling you want your customers to have when they think of your cereal.
For example, blue is often associated with feelings of trust and peace, while yellow is often associated with happiness and optimism. If you want your cereal to be seen as trustworthy and peaceful, then using blue in your cereal box design might be a good idea.
Including Your Company Logo
Another way to make your cereal boxes stand out is by including your company logo. This is a good way to make your cereal boxes more recognizable, and it can help you build brand awareness.
If you're not sure where to place your company logo on the cereal box, consider putting it in the centre of the box or on one of the corners. You could also put it on the back of the box so that people will see it when they're looking at the nutrition facts.
One of the best ways to make your company logo more apparent on small cereal boxes is to use add-ons like spot UV or foil stamping.
Spot UV is a method of printing where a layer of UV varnish is applied to certain areas of the print, like the company logo. This makes the area more noticeable and creates a raised effect.
Foil stamping is another way to make your company logo more visible on the cereal box. This is a printing method where the foil is applied to the paper to create a raised and shiny effect.
Furthermore, you can also go for traditional effects like embossing and debossing that can help you create 3D logos.
Utilizing Die-Cut Windows
If you want to show off the cereal inside your little cereal boxes, then utilizing die-cut windows can be a good idea. This is a type of window that is cut out of the box so that people can see what's inside.
Die-cut windows can be any shape or size, so you have a lot of flexibility when it comes to design. You could make a small window that only shows a few pieces of cereal, or you could make a large window that takes up the entire front of the box.
If you decide to use a die-cut window, make sure that the cereal inside is nicely arranged so that people can see it clearly. You could also put some tissue paper or shredded paper inside the box to fill up any empty space and make the cereal look more appealing.
Shape Of The Custom Cereal Box
One of the best reasons to opt for a custom cereal box is that you can control the size and shape of the packaging. That allows you to be creative and set your packaging apart from the rest of the competition. For example, you could choose to make your cereal boxes in the shape of a cereal bowl.
Not only would this be unique, but it would also be functional. People could simply pour the cereal into the box and eat it directly from there.
If you want your cereal boxes to be a little smaller, you could try a mini box or a pillow box. These are both types of packaging that are smaller than a traditional cereal box, but they're still big enough to fit a decent amount of cereal.
Another option is to choose a box that has an unusual shape, like a hexagon or a rectangle. This can help your cereal boxes stand out on the shelves, and it's a great way to show off your creative side.
Including Fun Facts On The Cereal Boxes
If you want to create little cereal boxes that encourage customer engagement, then consider adding fun facts to the packaging. This is a great way to educate people about your cereal, and it can also be a lot of fun.
For example, you could include a fact about the history of cereal or the different ingredients that are used to make it. You could also include a fun trivia question on the box, and people can look up the answer online.
Another option is to add a QR code to the cereal box. People can scan the code with their phone, and it will take them to a page with more information about the cereal.
Conclusion
Your little cereal boxes can become a powerful tool for marketing your cereal. By customizing the packaging, you can make a big impact on potential customers.
There are many different ways to customize your boxes, so be creative and experiment until you find the perfect design for your cereal. Remember to keep your target audience in mind, and don't be afraid to think outside the box. With a little effort, you can create custom cereal boxes that will make a big impression.